Extraordinary Lessons From U.S. Prison Camps

We’re honored to provide publicity services for Life after Manzanar by Naomi Hirahara and Heather C. Lindquist, and published by Heyday in collaboration with Manzanar History Association.

In 1942, the United States government ordered more than 110,000 men, women, and children of Japanese ancestry to leave their homes, and detained them in remote, military-style camps. Two-thirds of them were born in America. Not one was convicted of espionage or sabotage.

Photo Credit: Toyo Miyatake Studio

Life after Manzanar is a compelling account of this relatively unexamined period, known as the “Resettlement,” and examines the very different directions that these innocent people’s lives went after the war.

Given twenty-five dollars and a one-way bus ticket to make a new life, some ventured east to Denver and Chicago to start over, while others returned to Southern California only to face discrimination and an alarming scarcity of housing and jobs. Hirahara and Lindquist weave new and archival oral histories into an engaging narrative that illuminates the lives of former internees in the postwar era, both in struggle and unlikely triumph.

Readers will appreciate the painstaking efforts that rebuilding required, and will feel inspired by the activism that led to redress and restitution—and that built a community that even now speaks out against other racist agendas.

This April 28th marked the 49th annual pilgrimage to one of ten former prison camps, Manzanar National Historic Site in Southern California, where Naomi and Heather spoke about the dozens of survivors profiled in their book.

The book has extraordinary relevance with contemporary conversations surrounding race, immigration and social justice in the United States, and we could not be more proud to promote such a powerful and important project.

Are you an author looking for a book publicist, an expert looking for a PR firm, or a small business in need of publicity? Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

New Client Spotlight: Sustainable Nation – Urban Design Patterns for the Future

One of the best perks of specializing in sustainability topics is getting to promote experts and ideas that create genuine, positive changes in our world. To that end, we’re honored to be providing publicity services for Sustainable Nation: Urban Design Patterns for the Future, an extraordinary new book by renowned urbanist and architect Douglas Farr (March 2018, Wiley Press).

Douglas Farr, author of Sustainable Nation.
Douglas Farr, author of Sustainable Nation: Urban Design Patterns for the Future.

The highly anticipated follow-up to the acclaimed Sustainable Urbanism, Farr’s new book tackles humanitarian, population, and climate crises by addressing them as three facets of the same interrelated human existential challenge. In compelling prose and stunning imagery, Sustainable Nation poses one big question: how can we make the world we want in the least possible time?

The answer: Help local communities rapidly accelerate the pace of human progress in order to create more equitable and sustainable neighborhoods. The United States has always been a DIY country, and Sustainable Nation argues that individuals are uniquely equipped to make lasting and significant solutions for their communities, and for the planet at large.

Cover of Sustainable Nation: Urban Design Patterns for the Future (Wiley)

Sustainable Nation‘s toolkit includes over 70 urban design patterns from celebrated industry leaders, each offering a different actionable, future-oriented plan to develop key aspects of a neighborhood. At once an urgent call to action and a guidebook for change, Farr’s book is an essential resource for urban designers, planners, and architects, as well as environmentalists and general readers.

Our firm looks forward to providing a national book publicity campaign for such an excellent title.

Are you an expert looking for a publicist, a publicity firm for nonprofits, a PR firm for small business, or an independent book publicist? Carney & Associates specializes in earned media for sustainability topics. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

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Growing a Better World with Money

Our awesome client Joel Solomon has made it his mission to save the planet, and humanity, with money.

Environmentalists are often unwilling to see wealth as a force for good. In a world where corporate greed has resulted in environmental destruction and financial inequality, some even see it as evil. But Joel explains that, “Money has no values of its own. Money doesn’t account for fairness, justice, or the well-being of the planet. That’s our role, and it’s more crucial than ever that we assume it.”

Joel is a pioneer in the emerging world of mission-driven finance and the author of The Clean Money Revolution: Reinventing Power, Purpose, and Capitalism. He’s also the chair of Renewal Funds, one of the largest mission venture capital firms in North America, investing $98 million in entrepreneurs with green businesses, inventions and social policies.

Joel was recently interviewed on the popular long-running radio show The Visionary Activist Show which airs on KPFA-FM, Berkeley, KPFK-FM, Los Angeles, KFCF-FM, Fresno, and many more stations. (This interview is one of many in our book publicity campaign for Joel’s new book.)

Host Caroline Casey said, “Let all good-hearted people release disdain for wealth, and be willing to direct its swoosh in the desirable direction, to irrigating our Best Dreams… transforming dread into dedication.”

“There’s more than enough money in the world to solve our problems. Whether you’re living paycheck to paycheck or a multimillionaire, there are steps we can all take right now.”

The clean money movement has already begun. Small businesses, entrepreneurs and consumers are increasingly using their money to make the world a better place, and Joel believes that we are on the cusp of one of the largest economic shifts in history . . . impact investing will decide the fate of our planet.

 

 

 

 

 

 

Are you an expert looking for a publicist, a nonprofit looking for a PR firm, or a small business in need of publicity? Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

Jaws: The Story of a Hidden Epidemic

Client Spotlight: Jaws – The Story of a Hidden Epidemic

We’re always honored when former clients return for more book publicity services. Today I’d like to highlight an excellent upcoming book from one of our most fascinating clients, Paul R. Ehrlich, whom we have had the honor of working with on many science  and sustainability titles over the years.

Paul Ehrlich has been a household name since the publication of his 1968 bestseller, The Population Bomb. He is currently a Bing Professor of Population Studies Emeritus and President of the Center for Conservation Biology at Stanford University.

Jaws: The Story of a Hidden Epidemic
Jaws: The Story of a Hidden Epidemic

Dr. Ehrlich’s latest title, Jaws: The Story of a Hidden Epidemic  (April 2018, Stanford University Press) is quite different from anything he’s done before. This time he’s teamed up with esteemed orthodontist Sandra Kahn to write a groundbreaking book about a silent epidemic taking place right under our noses:

“Our jaws are getting smaller and our teeth crooked and crowded, creating not only aesthetic challenges but also difficulties with breathing. Modern orthodontics has persuaded us that braces and oral devices can correct these problems. While teeth can certainly be straightened, what about the underlying causes of this rapid shift in oral evolution and the health risks posed by obstructed airways?”

Sandra Kahn and Paul R. Ehrlich are an excellent team: a pioneering orthodontist and a world-renowned evolutionist, respectively, they present the biological, dietary, and cultural changes that have driven us toward this major health challenge. Jaws: The Story of a Hidden Epidemic proposes simple adjustments that can alleviate this developing crisis, as well as a major alternative to orthodontics that promises more significant long-term relief. Jaws will change your life. Every parent should read this book!

Early testimonials are already pouring in:

“Paul Ehrlich is the world’s best-known and most distinguished ecologist, and one of the best known figures in any field of science. Now, teaming up with Sandra Kahn, he offers us his most personal and practical book to date. You’ll discover the widespread consequences of how you carry out such seemingly mundane, automatic, and repetitive acts as breathing, smiling, and sleeping – and how your ways of doing those things affect peoples’ perceptions of you. Read, enjoy, learn, and prepare to be astonished!”

—Jared Diamond, Pulitzer-Prize-winning author of Guns, Germs, and Steel

“Every new parent should chew on this book. Who knew that how we suckle, chew and breathe as an infant can set us off on a course toward serious orthodontic treatment, a life of sleep apnea, cardiovascular problems and sudden death while sleeping? Kahn and Ehrlich clearly and comprehensively describe a hidden epidemic that impairs the health of far too many people, young and old. They explore the causes of the epidemic, and crucially, provide practical advice that helps you prevent the epidemic from affecting your child, or amazingly, how its progress can be reversed in childhood if it has already started.  This book should be in every new Mom’s care package when she leaves the hospital.”

—John Peterson Myers, Ph.D., Chief Scientist, Environmental Health  Sciences, Co-author of Our Stolen Future

Jaws: The Story of a Hidden Epidemic is a well-researched book providing unique overview and insight in to a health care problem frequently overlooked by child health care professionals.  Sleep is likely as important to health and well-being as food, but receives little attention.  This book is an important read for all professionals who care for children.  It also asks questions for possible future research in the field of pediatric obstructive sleep disordered breathing.”

—Stephen H. Sheldon, D.O., F.A.A.P.,
Professor of Pediatrics & Neurology,
Northwestern University Feinberg School of Medicine,
Director, Sleep Medicine Center, Ann and Robert H. Lurie Children’s Hospital of Chicago

Are you an expert looking for a publicist, a publicity firm for nonprofits, a PR firm for small business, or an independent book publicist? Carney & Associates specializes in science pr and sustainability topics. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

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The Vegetarian’s Guide to Eating Meat

“Food can be about security, guilt, climate, the future we choose, and who we are. And just when we know the green goal of food correctness, I get this head-bender in the mail: ‘The Vegetarian’s Guide to Eating Meat – a Young Woman’s Search for Ethical Food.”  That awesome description is from radio host Alex Smith, describing our client’s new book in his blog at Radio Ecoshock.

Radio Ecoshock is a popular long-running program that’s syndicated to 94+ radio stations in the U.S. and Canada.

“The author is Professor Marissa Landrigan from the University of Pittsburgh,” he continued.  “She’s an engaging American writer whose essays appear in the The Atlantic, Salon, Guernica, and Orion magazines.”

Alex interviewed Marissa recently for his show, where they discussed her  journey from vegetarian PETA activist to blood-and-guts-eating omnivore.

Going “against the green stream,” she describes eating ethically is far from simple—and cutting out meat is not always the answer. Marissa criss-crossed the U.S. to get closer to the source of her food, eventually even visiting a slaughterhouse, and hunting elk. She came to realize that the most ethical way of eating was to know her food—whether meat or vegetable—and prepare it herself, on her own terms, to eat with family and friends.

In her book, Marissa also covers the humane treatment of animals, labor rights, global poverty, and how she made the transition to cooking local, sustainable, affordable recipes.

Many thanks for Alex for having Marissa on his show, it was most appreciated!

This interview is part of our comprehensive publicity campaign for The Vegetarian’s Guide to Eating Meat. Are you looking for a publicist, a publicity firm for nonprofits, a PR firm for small business, or an independent book publicist? Carney & Associates specializes in science pr and sustainability topics. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

Promote or Perish — Book Promotion Tips at The Writer’s Place

As a publicist, I often get phone calls from authors lamenting, “My publisher did nothing to promote my book.” Unfortunately, the new reality is that publishers often lack the resources to run comprehensive campaigns for every title. Whether your book is indie or traditionally published, today’s authors are expected to handle the majority of the promotion themselves.

I was recently honored to provide a guest post for The Writer’s Place entitled Promote or Perish — Book Promotion Tips. Hosted by professional writer Nancy Christie, The Writer’s Place is “Where writers share their tips, thoughts and observations on writing and the writing life, and toss in their “two cents” on the topic of the month!”

Here are a few book promotion tips from the post:

“Promotional activities an author might accomplish on her own include creating a website, writing guest posts for book blogs, building up that social media following, participating in book festivals, and speaking at bookstores, libraries, universities, cafés, community centers, and other venues that host readings.

“When it comes to traditional and digital media coverage, I’ve found authors get the best results when they hire a professional publicist. Opportunities at traditional outlets like newspapers, magazines, and TV have decreased considerably, while at the same time the number of books being published has exploded. So the competition is fierce for a small number of slots, especially for independently published books.

“In addition to having personal relationships with many journalists…publicists know how to research new contacts for your specific book, and can present it professionally with newsworthy angles.

“Many authors… don’t understand that their book isn’t news in and of itself — it needs to be positioned in a way that’s relevant to the journalists’ needs.

“Whether you’re on your first book or your fifth, there is one guarantee: without adequate promotion, it’s destined for obscurity. The good news is that you can get to work right away!”

Promote or Perish — Book Promotion Tips: Guest Post by Kathlene Carney

Are you an indie or traditionally published author looking for a publicist? Carney & Associates specializes in traditional, digital and social media for authors, experts, products and services. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

 

 

 

 

 

Beautiful Marin IJ Feature on TreeGirl

The Marin Independent Journal published a beautiful feature story about TreeGirl this week.

Julianne Skai Arbor, aka TreeGirl, is a photographer, certified arborist, conservation educator, and forest ecotherapist. In her spectacular new book, TREEGIRL: Intimate Encounters With Wild Nature, Arbor invites readers to share her love of the wildness and grandeur of Nature through more than 150 stunning photographs of herself and other women gracefully intertwined nude with fifty species of trees in thirteen countries. The captioned images are complemented with each species natural history and ethnobotany, and by five essays on the ecopsychology, science and spirituality of the human-tree relationship.

As Vicki Larson says in her article:

“Julianne Skai Arbor is used to the raised eyebrows, strange looks and snickers when she tells people that she photographs herself naked in trees.

People either get it or they don’t.

“It’s a little edgy for people,” admits Arbor — aka TreeGirl — with a laugh.

But the thinking behind what she does isn’t all that strange.”

Arbor explains, “Imagine if we completely open our hearts to Nature and fall in love over and over again with the sacredness of this life force . . . I invite us modern humans to become re-enchanted with Nature, to experience intimacy and soulful engagement with trees and our more-than-human companions on this Earth . . . I have found my secret love in the plant kin-dom of trees. I encourage you to find your secret love in Nature as well – to find your wild within.”

Photo by Julianne Skai Arbor/TreeGirl “Birch Forest Embrace,” a white birch in Fairbanks, Alaska.

The author has traveled the world from Northern California, to Australia and Oceana, to Europe, to the plains of Africa in search of breathtaking trees. Once she finds one that she connects with, she sheds her clothes, scales the trunk and limbs, and photographs herself in authentic connection with the tree. The resulting photographs are gorgeous and awe-inspiring, inspiring the reader to find their own sensorial connection with nature.

Arbor will be giving a book talk, slide show and art exhibit at Open Secret Bookstore, 923 C St., San Rafael, 7:00 p.m. on March 20 and April 21. Admission is free.

You can read the entire Marin Independent Journal article and view some of Arbor’s stunning images here.

 Carney & Associates specializes in traditional, digital and social media for authors, experts, products and services. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

 

33 Tips From Book Publicists

City Book Review publishes multiple book review sites including San Francisco Book ReviewManhattan Book ReviewSeattle Book Review, and Kids Book Buzz. With thousands of books reviewed over the past 8 years, everyone is bound to find something intriguing. The digital magazines feature exclusive interviews, as well as interesting articles on literature, publishing, literary news, independent book stores, and more.

The editors recently published an article for self-published authors featuring tips from 33 book publicists including yours truly.

We see hundreds of indie and self-published books every month here at City Book Review. Some authors are just testing the waters with their book; others take their publishing as a professional commitment. We get so many questions on how they can better prepare their book, sell more copies, or reach more review or publication outlets.

So we asked more than 1,000 professional publicists the most important thing they think every indie author should do when publishing a book. We were blown away with more than 100 responses in 48 hours. So here are a good selection of different ideas – from editing and cover design to marketing plans and launch parties.

Carney & Associates’ small contribution:

Be the expert on your topic

When it comes to print and digital media, be sure to go after non-bookpage coverage and instead of pitching the book, pitch yourself as an expert on your topic. Create compelling pitches tied to current events and position yourself as the expert. Explain why you’re the perfect source for the story, and then mention you’ve also written a book on the subject.”

You can read all 33 tips for self-published authors here.

Are you a self-published author looking for a publicist? Carney & Associates specializes in traditional, digital and social media for authors, experts, products and services. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

Canada’s Largest Show Features Dr. Paul Blanc

Canada’s most-listened to radio show The Current featured a fascinating interview with Paul D. Blanc, M.D. today. Hosted by Anna Maria Tremonti, one of Canada’s most trusted journalists, The Current airs weekday mornings across their country over the Canadian Broadcasting Corp. (CBC), and is heard across the U.S. on SiriusXM.

Here’s an excerpt from their summary:

For well over a century, viscose rayon has been used to make clothes, tires, cellophane and everyday kitchen sponges.

It was hailed as a wondrous new product when first introduced — but what most people didn’t know is how deadly manufacturing rayon was for the factory workers.

It’s an industrial hazard whose egregious history ranks up there with asbestos, lead and mercury, according to author Paul Blanc.

In his new book Fake Silk: The Lethal History of Viscose Rayon (published by Yale University Press), Blanc, who is also a University of California professor of medicine, looks at how the manufacturing of viscose rayon served as a death sentence for many industry workers.

“There was a famous rubber factory where they put bars on the second story windows because so many workers had a tendency to jump out and kill themselves,” he tells The Current’s guest host Laura Lynch.

The key ingredient in the making of viscose is a molecule called carbon disulfide — a molecule so insidiously toxic that it devastated the minds and bodies of factory workers for more than a century.

Blanc says that occupational health and multinational corporations were aware of the dangers, but motivated by huge profits, failed to act.

“It was pretty easy to recognize the toxic effects early on because it makes workers insane. They found that about 30 per cent of the workers that they investigated showed signs of serious poisoning.”

But when it comes to the health impact on consumers, Blanc says there is none.

“Which is why … it’s gone on as long. Because when consumers aren’t affected, there’s not very much impetus for outrage if it’s just the poor people making it that suffer.”

Blanc says the fabric continues to this day to be “greenwashed” as an eco-friendly product.

“They omit entirely the fact that you can’t make the product without this toxic chemical. So it’s really a ‘greenwashing’ of the most diabolical sort.”

Listen to the full conversation HERE.

This interview is part of our comprehensive publicity campaign for Fake Silk. Are you looking for a publicist, a publicity firm for nonprofits, a PR firm for small business, or an independent book publicist? Carney & Associates specializes in science pr and sustainability topics. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

 

Speak Out Campaign Reached Over 1 Billion

February is Global Population Speak Out month. This grass roots project went worldwide in 2015 with an extraordinary campaign that reached over 1 billion impressions.

Using a crowd-sourced distribution strategy to increase activism, our client’s international environmental activist network began giving away more than four thousand copies of a dramatic coffee table book, Overdevelopment, Overpopulation, Overshoot (OVER). Featuring more than 300 pages of stunning, full-spread photography it was the centerpiece of the 2015 Global Population Speak Out (“Speak Out”).

Trash wave: Indonesian surfer Dede Surinaya catches a wave in a remote but garbage-covered bay on Java, Indonesia, the world’s most populated island ‘Water and air, the two essential fluids on which all life depends, have become global garbage cans.’ Jacques-Yves Cousteau Photograph: Zak Noyle

The goal was to spread the issues and ideas of Speak Out and OVER far and wide, to young and old, to increase awareness on the problems we confront today and to build on solutions that promote human rights — and the rights of all species on Earth. Whether one is working to mitigate the effects of climate change, end child marriage, protect endangered species, or advocating for women’s rights, the Global Population Speak Out helped strengthen activist voices — so all our interconnected concerns were heard.

Speak Out used social media, word-of-mouth and direct action to engage opinion-leaders, scientists and citizens of the world to respond creatively to environmental degradation. Speak Out emphasized elements of environmental protection that are rarely discussed: promoting human rights and human health as strong, indispensable solutions to preserving the rights of other species to exist and the health of the planet.

Speak Out organizers granted the free copies of OVER to people and organizations around the world who became ambassadors of information and inspiration, and promised personalized delivery to policymakers, opinion leaders, activists, allied organizations, and other audiences.

Many of the subjects in OVER are often discussed by environmentalists around the world: materialism, consumption, pollution, fossil fuels, carbon footprints, and more. But OVER and Speak Out purposefully joined two ever-present parts of environmentalism together: the number of the human species and our socio-economic behaviors. The book and the campaign intentionally moved beyond tired arguments that only one side of the equation matters and pictorially depicted the importance of both the number of people and the way people live.

The environmental book became an international media sensation and demand for the OVER books was beyond our wildest expectations – fueled by over 250 mass-media articles, reaching over 1 billion readers in 47 countries.

Reservoir development:

Former old-growth forest leveled for reservoir development, Willamette National Forest, Oregon

‘What an irony it is that these living beings whose shade we sit in, whose fruit we eat, whose limbs we climb, whose roots we water, to whom most of us rarely give a second thought, are so poorly understood. We need to come, as soon as possible, to a profound understanding and appreciation for trees and forests and the vital role they play, for they are among our best allies in the uncertain future that is unfolding.’ Jim Robbins

Photograph: Daniel Dancer

Examples of media sources that have reported on OVER include Washington Post (online and print), The Guardian (online and print), Buzzfeed.com, Salon.com, News.com (Australia), MSN Germany, Yahoo India, the China Daily News, BBC’s Impact, The Daily Mail Online (UK),  Folha de S.Paulo (Brazil), San Francisco Chronicle and Mashable.com.

The Guardian’s photo spread (“Overpopulation, overconsumption – in pictures“) resulted in over 3 million page views, 650,000+ Facebook shares, and over 8,700 Tweets and re-Tweets.

Ashton Kutcher, actor, producer and investor posted Speak Out content on his Facebook page which resulted in over 31,000 likes, 8,000+ shares and 1,300 comments.

Hill-side slum:
Slum-dwelling residents of Port-au-Prince, Haiti, face bleak living conditions in the western hemisphere’s poorest country
‘Squatters trade physical safety and public health for a few square meters of land and some security against eviction. They are the pioneer settlers of swamps, floodplains, volcano slopes, unstable hillsides, rubbish mountains, chemical dumps, railroad sidings, and desert fringes … such sites are poverty’s niche in the ecology of the city, and very poor people have little choice but to live with disaster.’ Mike Davis
Photograph: Google Earth/2014 Digital Globe

While the media attention was robust, Speak Out organizers believed OVER could really effect change with the citizens and organizations speaking out and sharing their passions for saving the planet and creating a better world for all.

In Europe, ICLEI – Local Governments for Sustainability displayed OVER at an annual congress on climate change adaptation and resilience, thereby “allowing congress participants to peruse the magnificent photos during breaks and have the photos spur thoughts and conversations.”

A library consultant at a prominent international health organization reported that “Word is getting around!” The group was sharing OVER in their campus library, which resulted in requests for copies to be taken to country offices in Bangladesh, India, Kenya, Tanzania, Ghana, and Uganda.

An activist in Mexico told how he shared the message from OVER: “The book has a permanent place on the counter in our restaurant and many friends/customers/associates have already entered and began to read with awe.”

Down in New Zealand, a conservationist shared that “This will be a great opportunity for us to further promote the impact of increasing human populations on our fragile ecosystems and on the future of the planet’s biodiversity.”

Many of those who requested free copies of OVER were high school teachers and college professors. One teacher from the UK said “It is a really exciting and inspiring resource for future planning of activities within the Department, and in doing so, raising awareness with young people.”

Global Population Speak Out (Speak Out) united world-class scientists, academicians, opinion-leaders – and thousands of lay environmentalists and concerned citizens – to help bring international attention to the crises posed by overdevelopment and human population size and growth. Speak Out was jointly administered by Population Media Center and Population Institute.

To view more of our media coverage for this campaign, please go here. To find out how our publicity services can help spread the word of your book, event or organization, please contact Kathlene Carney at Carney & Associates.