Sierra Magazine: The Fracking Fallout

Sierra Magazine recently featured an excellent review of our client’s extraordinary book,  Slick Water: Fracking and One Insider’s Stand Against the Wold’s Most Powerful Industry by Andrew Nikiforuk, and published by Greystone Books. Enjoy:

SlickWater_CoverFINAL02.indd“This exposé about the dangers of fracturing rocks deep underground to extract oil and gas might jolt you like the earthquakes the technique causes. Poisoned water, contaminated wells, stews of toxic chemicals, exploding toilets, unbearable noise, and torn-up landscapes from Alberta to Arkansas are presented in all their horror by Canadian journalist Andrew Nikiforuk.

“But his story focuses on the efforts of one woman, Jessica Ernst, to halt fracking where she lives in Alberta. Ernst was an industry insider who ran a business arranging agreements between oil drillers and landowners, part of which involved mitigation of environmental damage. This equipped her to appeal for protection from regulatory boards when her own water and that of neighboring ranchers and businesses became so contaminated with methane that they couldn’t take a shower with it, let alone drink it.

“After being repeatedly stonewalled by the boards, which even fudged data to try to prove that the methane was naturally occurring, Ernst sued the agencies and the fracker, Encana, in 2007. The defendants’ lawyers managed to drag out the case until it went all the way to the Canadian Supreme Court, where it is still pending. Nikiforuk shows clearly how the industry’s legal maneuvers allow it to evade accountability and bad publicity in many other places as well. With plaintiffs worn to a frazzle, suits often get settled out of court and forgotten.

“Because of people like Ernst, there’s growing knowledge of the dangers of fracking, and increasing opposition, but much remains to be done. Nikiforuk, for instance, notes the ‘Halliburton Loophole’ in the U.S. Energy Policy Act of 2005, which exempted fracking from crucial clean-water regulations, and which the Senate refused to close this year. And who toiled mightily to frack this loophole? None other than Dick Cheney, ex-boss of major frack supplier Halliburton.

At Carney & Associates, we provide publicity services for people who improve our world, and we’ve had the honor of working on Andrew Nikiforuk’s book publicity campaign for several months now. For a free consultation about how we might provide public relations services for your book or product, please contact Kathlene Carney.

PW Loves Slick Water

Among the most coveted reviews in book publicity are those from Publishers Weekly.  As book publicists for Slick Water: Fracking and One Insider’s Stand Against the World’s Most Powerful Industry by Andrew Nikiforuk (published by Greystone Books in partnership with the David Suzuki Foundation), we’re thrilled with the recent recognition our title received from PW.

“This book will infuriate its readers. In a dynamite example of investigative journalism, muckraker Nikiforuk (The Energy of Slaves) chronicles the environmental devastation wrought by the hydraulic fracking industry in Alberta and beyond. Nikiforuk frames his narrative through the struggles of oil industry consultant Jessica Ernst, the “insider” of the book’s subtitle who launched a $33-million-dollar (CAN$), multi-year lawsuit against Encana Energy and the Alberta government. Ernst’s battle against the oil and gas industry is both personal and political: Encana illegally fracked into aquifers near her home in Alberta’s badlands, causing methane gas to seep into drinking water, turning it into a flammable toxin, which Nikiforuk charges is not unusual behaviour for companies that frack (forcefully inject brine water into shales to release gas) across North America. In 14 gripping chapters, Nikiforuk follows Ernst’s multi-pronged assault on Big Energy, from hiring brass-knuckled lawyers, to exhaustively cataloguing the gas industry’s illegal shenanigans, to performing chemical tests on “slick water,” fracking’s toxic by-product. Nikiforuk peppers his rich narrative with a wealth of historical context about corruption in the industry he examines, making this book essential reading for every human whose soul is not clouded by methane or coated in oil.” –Publishers Weekly, November 2015

Publishers Weekly is a leading book industry trade publication and calls itself “The International News Source of Book Publishing and Bookselling.”

Contact Kathlene Carney at Carney & Associates to see how our publicity and media relations services can help promote your book or business.

Books Are Back! (including adult coloring books)

The Los Angeles Times recently declared “Books Are Back!”

Last month, Nielsen BookScan reported that 571 million print books were sold in 2015, 17 million more than the year before. And, e-books, once predicted to reach 50% to 60% of total book sales, hovered at just 25%.”

 They said there’s “no single demographic that wants books on paper: Harper Lee’s second novel, “Go Set a Watchman,” appealed to readers of all ages; “The Wright Brothers” by historian David McCullough had an older readership; teens gobbled up print books by YouTube stars; and “Diary of a Wimpy Kid: Old School,” Jeff Kinney’s latest novel for middle-schoolers, sold a remarkable 95% of its copies in print.

“The most age-defying driver of print book sales was the spike in demand for adult coloring books. While some are available as e-books or apps, adult coloring fans seem to be using them as an escape from time spent staring at a screen. Bestselling coloring book creator Johanna Basford, whose “Secret Garden” jump-started the most recent craze, will allow her coloring books to exist only in print. Take that, digital.”

Photo credit: Kirk McKoy / Los Angeles Times

Contact Kathlene Carney at Carney & Associates to see how our publicity and media relations services can help promote your book.