Sierra Magazine: The Fracking Fallout

Sierra Magazine recently featured an excellent review of our client’s extraordinary book,  Slick Water: Fracking and One Insider’s Stand Against the Wold’s Most Powerful Industry by Andrew Nikiforuk, and published by Greystone Books. Enjoy:

SlickWater_CoverFINAL02.indd“This exposé about the dangers of fracturing rocks deep underground to extract oil and gas might jolt you like the earthquakes the technique causes. Poisoned water, contaminated wells, stews of toxic chemicals, exploding toilets, unbearable noise, and torn-up landscapes from Alberta to Arkansas are presented in all their horror by Canadian journalist Andrew Nikiforuk.

“But his story focuses on the efforts of one woman, Jessica Ernst, to halt fracking where she lives in Alberta. Ernst was an industry insider who ran a business arranging agreements between oil drillers and landowners, part of which involved mitigation of environmental damage. This equipped her to appeal for protection from regulatory boards when her own water and that of neighboring ranchers and businesses became so contaminated with methane that they couldn’t take a shower with it, let alone drink it.

“After being repeatedly stonewalled by the boards, which even fudged data to try to prove that the methane was naturally occurring, Ernst sued the agencies and the fracker, Encana, in 2007. The defendants’ lawyers managed to drag out the case until it went all the way to the Canadian Supreme Court, where it is still pending. Nikiforuk shows clearly how the industry’s legal maneuvers allow it to evade accountability and bad publicity in many other places as well. With plaintiffs worn to a frazzle, suits often get settled out of court and forgotten.

“Because of people like Ernst, there’s growing knowledge of the dangers of fracking, and increasing opposition, but much remains to be done. Nikiforuk, for instance, notes the ‘Halliburton Loophole’ in the U.S. Energy Policy Act of 2005, which exempted fracking from crucial clean-water regulations, and which the Senate refused to close this year. And who toiled mightily to frack this loophole? None other than Dick Cheney, ex-boss of major frack supplier Halliburton.

At Carney & Associates, we provide publicity services for people who improve our world, and we’ve had the honor of working on Andrew Nikiforuk’s book publicity campaign for several months now. For a free consultation about how we might provide public relations services for your book or product, please contact Kathlene Carney.

Ecotopia Features Slick Water Author

Stephen TchudiSusan and Stephen Tchudi, hosts of the long-running radio show Ecotopia, are among the few interviewers who take time to actually read their guests’ books in advance, and prepare thoughtful questions.

So we were thrilled when they invited our client Andrew Nikiforuk, author of Slick Water: Fracking, and One Insider’s Stand Against the World’s Most Powerful Industry, to be on their show last week.

The entire hour was devoted to hydraulic fracturing—fracking—and its impacts.  In the first half of the program they spoke with Andrew by phone from Alberta, CanadaHe described the fascinating and frightening history of how fracking has evolved over the past 150 years, and then he told the story of Jessica Ernst, a person who has launched a single-handed campaign against commercial fracking and the Canadian government.

And in the second half of the program, they spoke with Dave Garcia, who has led the anti-fracking movement up in Butte County. He gave an update on the June 7 ballot measure that would ban fracking in Butte County, and provided precise and well researched information on why fracking is a danger, not only to the county, but to the world.

Ecotopia airs on KZFR 90.1 Chico, CA, Tuesdays, 6-7 pm and covers issues ranging from water to population to homesteading to energy and from do-it-yourself to what-can-we do?  At Carney & Associates, we specialize in media relations for people who improve our world, especially those in areas of sustainability. We’re grateful that the Tchudi’s have interviewed many, many of our clients over the years. They are excellent hosts who produce intelligent, high-quality programming.

This was one of many media placements we secured during our book publicity campaign for Slick Water.  Please contact me for a free consultation to discuss how our public relations services can help with your publicity needs.