Top of Mind with Julie Rose features Sustainable Nation

BYUradio recently featured our client, leading green urbanist Doug Farr, on their excellent interview program Top of Mind.

Top of Mind is known for smart, informative conversations that go beyond mere headlines and sound bites, so we were thrilled to have our client interviewed by its host, Julie Rose. The show reaches a broad, national audience of 56 million listeners comprised of BYU alumni and people affiliated with Brigham Young University, as well as satellite radio subscribers looking for smart, informative and uplifting radio content.

Julie interviewed Doug about his latest book, Sustainable Nation: Urban Design Patterns for the Future (April 2018, Wiley Press), which asks the question: How can we make the world we want in the least possible time?

For people frustrated by slow government responses to climate change, the book offers dozens of plans that are actionable on an individual and community level. Farr inspires individuals to envision a more sustainable future at a neighborhood level, and work with other neighbors, friends, and community members to make it happen faster than ever before.

Doug and Julie discussed how cities can become more equitable, sustainable, walkable, and liveable one well-designed building and public space at a time. Give the episode a listen at BYUradio’s website!

Are you an author looking for a book publicist, an expert looking for a PR firm, or a small business in need of publicity? Whether you’re looking for a San Francisco book publicist or a national PR campaign, please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

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New Client Spotlight: Sustainable Nation – Urban Design Patterns for the Future

One of the best perks of specializing in sustainability topics is getting to promote experts and ideas that create genuine, positive changes in our world. To that end, we’re honored to be providing publicity services for Sustainable Nation: Urban Design Patterns for the Future, an extraordinary new book by renowned urbanist and architect Douglas Farr (March 2018, Wiley Press).

Douglas Farr, author of Sustainable Nation.
Douglas Farr, author of Sustainable Nation: Urban Design Patterns for the Future.

The highly anticipated follow-up to the acclaimed Sustainable Urbanism, Farr’s new book tackles humanitarian, population, and climate crises by addressing them as three facets of the same interrelated human existential challenge. In compelling prose and stunning imagery, Sustainable Nation poses one big question: how can we make the world we want in the least possible time?

The answer: Help local communities rapidly accelerate the pace of human progress in order to create more equitable and sustainable neighborhoods. The United States has always been a DIY country, and Sustainable Nation argues that individuals are uniquely equipped to make lasting and significant solutions for their communities, and for the planet at large.

Cover of Sustainable Nation: Urban Design Patterns for the Future (Wiley)

Sustainable Nation‘s toolkit includes over 70 urban design patterns from celebrated industry leaders, each offering a different actionable, future-oriented plan to develop key aspects of a neighborhood. At once an urgent call to action and a guidebook for change, Farr’s book is an essential resource for urban designers, planners, and architects, as well as environmentalists and general readers.

Our firm looks forward to providing a national book publicity campaign for such an excellent title.

Are you an expert looking for a publicist, a publicity firm for nonprofits, a PR firm for small business, or an independent book publicist? Carney & Associates specializes in earned media for sustainability topics. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

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Growing a Better World with Money

Our awesome client Joel Solomon has made it his mission to save the planet, and humanity, with money.

Environmentalists are often unwilling to see wealth as a force for good. In a world where corporate greed has resulted in environmental destruction and financial inequality, some even see it as evil. But Joel explains that, “Money has no values of its own. Money doesn’t account for fairness, justice, or the well-being of the planet. That’s our role, and it’s more crucial than ever that we assume it.”

Joel is a pioneer in the emerging world of mission-driven finance and the author of The Clean Money Revolution: Reinventing Power, Purpose, and Capitalism. He’s also the chair of Renewal Funds, one of the largest mission venture capital firms in North America, investing $98 million in entrepreneurs with green businesses, inventions and social policies.

Joel was recently interviewed on the popular long-running radio show The Visionary Activist Show which airs on KPFA-FM, Berkeley, KPFK-FM, Los Angeles, KFCF-FM, Fresno, and many more stations. (This interview is one of many in our book publicity campaign for Joel’s new book.)

Host Caroline Casey said, “Let all good-hearted people release disdain for wealth, and be willing to direct its swoosh in the desirable direction, to irrigating our Best Dreams… transforming dread into dedication.”

“There’s more than enough money in the world to solve our problems. Whether you’re living paycheck to paycheck or a multimillionaire, there are steps we can all take right now.”

The clean money movement has already begun. Small businesses, entrepreneurs and consumers are increasingly using their money to make the world a better place, and Joel believes that we are on the cusp of one of the largest economic shifts in history . . . impact investing will decide the fate of our planet.

 

 

 

 

 

 

Are you an expert looking for a publicist, a nonprofit looking for a PR firm, or a small business in need of publicity? Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

Jaws: The Story of a Hidden Epidemic

Client Spotlight: Jaws – The Story of a Hidden Epidemic

We’re always honored when former clients return for more book publicity services. Today I’d like to highlight an excellent upcoming book from one of our most fascinating clients, Paul R. Ehrlich, whom we have had the honor of working with on many science  and sustainability titles over the years.

Paul Ehrlich has been a household name since the publication of his 1968 bestseller, The Population Bomb. He is currently a Bing Professor of Population Studies Emeritus and President of the Center for Conservation Biology at Stanford University.

Jaws: The Story of a Hidden Epidemic
Jaws: The Story of a Hidden Epidemic

Dr. Ehrlich’s latest title, Jaws: The Story of a Hidden Epidemic  (April 2018, Stanford University Press) is quite different from anything he’s done before. This time he’s teamed up with esteemed orthodontist Sandra Kahn to write a groundbreaking book about a silent epidemic taking place right under our noses:

“Our jaws are getting smaller and our teeth crooked and crowded, creating not only aesthetic challenges but also difficulties with breathing. Modern orthodontics has persuaded us that braces and oral devices can correct these problems. While teeth can certainly be straightened, what about the underlying causes of this rapid shift in oral evolution and the health risks posed by obstructed airways?”

Sandra Kahn and Paul R. Ehrlich are an excellent team: a pioneering orthodontist and a world-renowned evolutionist, respectively, they present the biological, dietary, and cultural changes that have driven us toward this major health challenge. Jaws: The Story of a Hidden Epidemic proposes simple adjustments that can alleviate this developing crisis, as well as a major alternative to orthodontics that promises more significant long-term relief. Jaws will change your life. Every parent should read this book!

Early testimonials are already pouring in:

“Paul Ehrlich is the world’s best-known and most distinguished ecologist, and one of the best known figures in any field of science. Now, teaming up with Sandra Kahn, he offers us his most personal and practical book to date. You’ll discover the widespread consequences of how you carry out such seemingly mundane, automatic, and repetitive acts as breathing, smiling, and sleeping – and how your ways of doing those things affect peoples’ perceptions of you. Read, enjoy, learn, and prepare to be astonished!”

—Jared Diamond, Pulitzer-Prize-winning author of Guns, Germs, and Steel

“Every new parent should chew on this book. Who knew that how we suckle, chew and breathe as an infant can set us off on a course toward serious orthodontic treatment, a life of sleep apnea, cardiovascular problems and sudden death while sleeping? Kahn and Ehrlich clearly and comprehensively describe a hidden epidemic that impairs the health of far too many people, young and old. They explore the causes of the epidemic, and crucially, provide practical advice that helps you prevent the epidemic from affecting your child, or amazingly, how its progress can be reversed in childhood if it has already started.  This book should be in every new Mom’s care package when she leaves the hospital.”

—John Peterson Myers, Ph.D., Chief Scientist, Environmental Health  Sciences, Co-author of Our Stolen Future

Jaws: The Story of a Hidden Epidemic is a well-researched book providing unique overview and insight in to a health care problem frequently overlooked by child health care professionals.  Sleep is likely as important to health and well-being as food, but receives little attention.  This book is an important read for all professionals who care for children.  It also asks questions for possible future research in the field of pediatric obstructive sleep disordered breathing.”

—Stephen H. Sheldon, D.O., F.A.A.P.,
Professor of Pediatrics & Neurology,
Northwestern University Feinberg School of Medicine,
Director, Sleep Medicine Center, Ann and Robert H. Lurie Children’s Hospital of Chicago

Are you an expert looking for a publicist, a publicity firm for nonprofits, a PR firm for small business, or an independent book publicist? Carney & Associates specializes in science pr and sustainability topics. Please contact Kathlene Carney for a free consultation to find out how our publicity services can contribute to your success.

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Amazon wins self-publishing market

Self-publishing is a booming multibillion-dollar market. In 2015, author-published books accounted for 18% of the entire book market in the U.S., and Amazon published 85% of them.

So I wasn’t surprised when Quartz reported, “Penguin Random House, the largest book publisher in the world, is chopping off its self-publishing arm. The company said Jan. 5 that it has sold Author Solutions—the self-publishing author-tools platform that it bought in 2012—to an unnamed affiliate of US private equity firm Najafi Companies for an undisclosed sum.”

From The Financial Times: “Self-publishing has been growing rapidly, with more authors designing and selling their books without the backing of a traditional publishing house. Author Solutions has sought to capitalise by offering a variety of services to independent authors, including ‘web-optimised’ press releases for $1,299 each.”

In other words, they were accused of trying to make money off of their authors rather than for their authors, and the company was subject to frequent complaints as well as a couple of lawsuits.

Whether due to tanking market share or negative publicity, Quartz notes “Penguin Random House’s exit from self-publishing is also an admission of defeat: The giant self-publishing market essentially now falls largely to Amazon.”

Contact Kathlene Carney at Carney & Associates for a free consultation to discuss how our media relations services can help with your self-published book’s publicity needs.